Platform · BE CRM
CRM software for small business in India
Every enquiry, every deal, every invoice in one place. BE CRM keeps your leads from dying in a WhatsApp chat, and shows you what your sales team is actually doing.
The problem
Your leads are scattered across five apps
Most small businesses in India do not lose customers because the product is bad. They lose them because nobody followed up. The enquiry came on WhatsApp, someone promised to call back, the note went into a diary, and three weeks later the customer bought from whoever replied first.
BE CRM exists to stop that. One record per customer, one place where every call, message and invoice lives, and a clear answer to the only question that matters on Monday morning: who do I need to call today.
What it does
Built for how Indian businesses actually sell
Leads that do not get lost
Every enquiry becomes a lead with a phone number, a source and an owner. Anything with no contact for a set number of days shows up as going cold, so nothing quietly dies.
Contacts and companies
A person belongs to a company. When you look up a customer you see every deal, invoice and ticket attached to them, not a phone number and a guess.
Deal pipeline
Drag a deal from enquiry to won. Each stage records when it moved, so you can see where deals stall instead of assuming nobody is buying.
Invoices and estimates
Raise an estimate, convert it to an invoice, and let recurring invoices generate themselves. Line items carry the description and quantity your customer already agreed to.
Support tickets
Customer complaints get a ticket with an owner, a priority and a due date, instead of living inside one person's phone. Business hours and escalation rules are built in.
Automation you can read
Rules run on your own conditions: when a deal moves stage, send a message, assign an owner, create a task. Every run is logged, so you can see why something fired.
Web forms that feed the CRM
Put a form on your website. A submission creates a lead with the source attached, so you know which page brought the customer.
Call, WhatsApp and email logs
Log a call with its outcome and duration, note a WhatsApp conversation, record an email. The next person to open the record knows what was already said.
Works on your phone
A mobile app for Android and iOS. Check a lead, log a call or update a deal between meetings, without opening a laptop.
Why this one
No per user pricing, no artificial limits
Most CRM software for small business in India charges per seat. Add a second salesperson and the bill doubles. So teams share one login, and then nobody can tell who did what.
BE CRM is a flat Rs 24,999 per year with unlimited users. Give every person their own login, see who called whom, and stop paying more because you hired someone. Unlimited leads, unlimited contacts, unlimited invoices. The limits that big CRMs use as upsells simply are not there.
Your data stays yours
Each business gets its own isolated workspace. Records are separated at the database level, not by a filter someone forgot to add.
Set up in a day, not a quarter
We create your workspace, import your existing contacts and hand you a login. You are working in it the same week.
One team behind it
The same people who build your website run your CRM. No support ticket into a queue you cannot see.
Together
Better with a WhatsApp AI agent
The CRM records what happened. The WhatsApp AI agent handles what happens next at 9pm when nobody is at a desk. The agent replies, captures the lead, and the lead lands in BE CRM with the conversation attached. Without the CRM those conversations stay in one chat thread and disappear when the phone is replaced.
Questions
What people ask before buying
Do we pay per user?
No. Unlimited users are included in the yearly price. Add as many team members as you need.
Can we import our existing contacts?
Yes. Send us your existing list as a spreadsheet and we import it when we set up your workspace.
Does it work without the WhatsApp agent?
Yes. BE CRM works on its own. You can log calls and messages by hand, or connect the agent later.
Where is our data stored?
On servers we control, in a separate workspace for your business. Nobody else can see your records.
What happens after a year?
You renew at Rs 24,999 for another year. Your data stays in place. If you do not renew, export it and we close the workspace.
Web and mobile
Same records on your laptop and your phone
BE CRM runs in a browser and as an app on Android and iOS. Both read the same data, so a note you add from the phone in your hand shows up on the office desktop straight away. There is no export, no sync button and no second copy to reconcile.
The phone matters more than it sounds. Sales conversations happen in a car, in a shop doorway, between two meetings. If logging a call means opening a laptop that evening, it never gets logged. If it takes three taps on the phone already in your hand, it happens.
The mobile app is not a cut-down viewer. You can add a lead, log a call with its outcome, move a deal to the next stage and read the full history of a customer, all from the phone.
Why teams keep it
What changes in the first month
The first thing people notice is not a feature. It is that nobody asks "did anyone call him back?" any more, because the answer is on the record with a name and a time next to it.
The second thing is quieter. When someone leaves, the customer history stays. The new person reads the last six months of conversations and picks up mid-sentence, instead of starting from "sorry, who am I speaking to?".
And the third is the one owners care about most. You can finally see which salesperson is actually following up and which one is letting leads cool, because the data is not in anyone's memory any more.
Get started
Want your own CRM workspace?
Tell us how many people sell for you and where your leads come from today. We will set up your workspace and show you the first pipeline running.